Nibbler SEO audit for www.jmtransportservices.co.uk
Summary
Overall7.5
The overall score for this website.
Accessibility8.5
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.9
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing6.5
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology8.7
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 00:07 on 2 May 2024 (BST).
Top priorities for website improvement
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation. (read more)
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Consider updating this website regularly with new content. (read more)
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Freshness1.2
Last updated May 12, 2021
- It looks like this website was last updated on Wednesday, 12 May 2021. This is bad because visitors may dismiss this website as outdated. Websites that are not updated regularly are also spidered by search engines less often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Internal links2.5
- 10 links are weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
Weak link text
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
- 2 links use text that is too long. Links should describe what they link to briefly. Linking a long block of text usually indicates an attempt to trick search engines into ranking those keywords highly (a strategy which does not work). Long linked blocks of text are also harder for people to scan.
- Consider shortening long anchor text.
Overly long link text
Link URL Link text Page URL Clearances & Waste Recycling Clearances & Waste Recycling We hold a valid waste carriers licence and dispose all rubbish in registered land fields. More Info www.jmtransportservices.co.uk/ Clearances & Waste Recycling Clearances & Waste Recycling We hold a valid waste carriers licence and dispose all rubbish in registered land fields. More Info www.jmtransportservices.co.uk/index.php
- Consider shortening long anchor text.
- 33 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Server behaviour8.4
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
Duplicate pages
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://jmtransportservices.co.uk to http://www.jmtransportservices.co.uk. This is ideal.
Amount of content8.7
Rendering Chart...
- This website has an average of 534 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.jmtransportservices.co.uk/ | 4628 | 708 |
| www.jmtransportservices.co.uk/index.php | 4628 | 708 |
| www.jmtransportservices.co.uk/About | 2369 | 367 |
| www.jmtransportservices.co.uk/About/TermsConditions | 3733 | 605 |
| www.jmtransportservices.co.uk/Services | 2028 | 282 |
URL format8.8
1 URLs are less than ideal
- 1 URLs include a file extension.
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Headings9.4
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Many headings (12.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
Page headings detail
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Images10.0
0% of images have a clearly defined size
No images are being resized by the browser
- No images have defined sizes.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Meta tags10.0
This is how this website will look in Google search listings:
Welcome to JM Transport Services
www.jmtransportservices.co.uk/
JM Transport Services provide local, national and international same day light transport and recycling services. We specialise in movement of goods from A to B, for ...
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.jmtransportservices.co.uk/ | robots | noimageindex |
| www.jmtransportservices.co.uk/ | description | JM Transport Services provide local, national and international same day light transport and recycling services. We specialise in movement of goods from A to B, for both commercial and residential clients. |
| www.jmtransportservices.co.uk/index.php | robots | noimageindex |
| www.jmtransportservices.co.uk/index.php | description | JM Transport Services provide local, national and international same day light transport and recycling services. We specialise in movement of goods from A to B, for both commercial and residential clients. |
| www.jmtransportservices.co.uk/About | robots | noimageindex |
| www.jmtransportservices.co.uk/About | description | JM Transport Services provide local, national and international same day light transport and recycling services. We specialise in movement of goods from A to B, for both commercial and residential clients. |
| www.jmtransportservices.co.uk/About/TermsConditions | robots | noimageindex |
| www.jmtransportservices.co.uk/About/TermsConditions | description | JM Transport Services provide local, national and international same day light transport and recycling services. We specialise in movement of goods from A to B, for both commercial and residential clients. |
| www.jmtransportservices.co.uk/Services | robots | noimageindex |
| www.jmtransportservices.co.uk/Services | description | JM Transport Services provide local, national and international same day light transport and recycling services. We specialise in movement of goods from A to B, for both commercial and residential clients. |
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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